“Green” shopping on Black Friday: try these eco-friendly fragrances, premium coffee makers and reusable gift wrap


A “green” Black Friday is not just about offers and profits. Green shopping may only hamper consumerism, but it’s an enduring trend that grows with each holiday season, especially as the younger generations grow older.

Smart retailers know a hook when they see one, and the “green” deals on offer this Black Friday, Small Business Saturday and throughout the days and weeks to come, they expanded into more price ranges and included sustainable alternatives to traditional gifts, from tools and perfumes to sweaters. In addition, gift lists could increasingly feature service or donation requests in addition to “stuff”.

The year-round changes in climate-conscious shopping shouldn’t go away in the vacation rush. Research BCG found that 38% of consumers have switched from their favorite clothing brand this year to one that has better environmental and social practices. These data also revealed that lifestyle changes, such as switching to electric vehicles, demanding sustainable or less sustainable packaging, and prioritizing digitization to save paper and plastic, will increase among consumers over the course of the year. year to come and beyond.

Remember, depending on the Stanford University Recycling Center, Americans create 25% more waste between Thanksgiving and Christmas than at any other time of year, totaling 25 million tonnes of additional waste.

Here are some ideas for ecological gifts this year, including special offers and industry tips on environmental counterfeits:

Energy saving tools

Greenworks will take an extra 35% reduction its range of outdoor power tools, through an agreement with 9to5toys.com. In addition to its iconic electric mowers, the savings will extend to leaf blowers, snowblowers, pressure washers and more for households that want to ditch RB00 gas,
-12.38%
and CL00 oil,
-13.04%
throughout their tool shed. The The Greenworks 48V 20 inch Electric Lawn Mower is priced at $ 338, down from $ 520.

green work


Solar for all these gadgets

Reduced to $ 179 for Black Friday specials, Jackery Explorer 240 portable power station Can power an iPhone, laptop and lighting setup while camping or during a power outage. The lightweight Explorer 240 has a sturdy handle for easy transport and offers a simple push-button start for easy operation, critics tell Electrek. The Explorer 240 also has a built-in maximum power point tracking controller, or MPPT, for improved efficiency. You can add eco-friendly solar charging with the SolarSaga 60W solar panel (sold separately).

Jackery


“You buy, we give”

A wise gift can emphasize the social conscience of the companies you buy from. Keen Footwear, known largely for outfitting hikers and other outdoor enthusiasts, launched a “You buy, we give” initiative as part of their Green Friday shopping weekend. They will donate a portion of the sales to ForestSeeders for each shoe sold.

Many retailers are incorporating donation additions as part of the holiday shopping season. Check them.

Soft, lightly worn sweaters

Patagonia sells sweaters made from pre-consumer cashmere scraps collected from factories in Europe. Its recycled cashmere crew-neck sweater goes for $ 199.

Haven’t you opted for a sweater? Try the retailer’s Worn Wear program, which allows buyers to purchase lightly used parts, from clothing to equipment.

Patagonia


High caliber coffee, recycled pods

Nespresso, the alternative to the homemade coffee pod, with a robust recycling program, offers 25% discount on some machines during Black Friday. It also offers discounts on its limited edition coffee.

Does this pod system, which can also brew regular and decaffeinated coffee, beat a traditional espresso machine? Reviewers like to say ‘Nespresso is worth it’ because of its combination of ease and consistency.

Perfume and cologne: beware of the “natural”

“Natural” ingredients are often associated with being environmentally friendly, but the buyer is wary. “Natural products are not necessarily durable and they are often more allergenic. A perfume must contain a combination of natural and synthetic ingredients, ”a perfume expert told Elle magazine. a preview of the scents for the holidays. Keep in mind that synthetics are created in the lab and do not include materials of animal origin. This means that they can provide humane alternatives and reduce overuse in our natural world.

A suggestion for a scented gift is Own reserve, found at Dossier, Sephora and elsewhere. The fragrance maker has entered into partnerships that help support small farming communities who harvest their ingredients ethically. They use a 100% recycled box and a wooden stopper.

Meanwhile, recycled fragrances are the new trend disrupting the sustainable fragrance arena, according to Elle. Remember that the line between horrible smells and wonderful smells in the world of perfume is a question of chemistry. Anger, a scent of Boy Smells, is made by distilling essential oils from byproducts of the furniture manufacturing industry and turning them into that “fiery peppery green scent,” explains Elle reviewer.

Or, consider beauty retailer Lush and its no-packaging approach. Lush, for example, sells a long-lasting fragrance in the form of a balm.

The boy smells


The “greenest” of the green gift cards?

Gift cards are growing in popularity and are a good way to ensure that the recipient is actually using the end product. Giving cards is said to be on the rise due to supply chain shortages, too much. But are cards the most environmentally friendly way to give a gift? Most physical gift cards are made from PVC, which can be recycled, but usually not through your home recycling service.

You can mail the used gift cards to a specialist recycler or see if your local store has a gift card drop-off point (they sometimes collect them to send them in batches to recyclers as that’s much more. than sending a single gift card in the mail), says grocer Kroger, in a blog post.

Some brands are also starting to use more sustainable materials for gift cards, like biodegradable paper or wood, which can go into curbside recycling or the backyard composter. You can also buy fully digital gift cards which means there is no waste.

Real reusable packaging

Take this tip from Japan. Try a pretty fabric or tea towel to wrap a gift, and the recipient can reuse it, either at home or for a future gift. Use any fabric you like or try the Furoshiki Reusable Gift Wrapping Cloth by Anthropologie.

Durable side-by-side browser extension

A new browser extension called Beagle aims to help shoppers directly compare ‘sustainable’ recommendations and other alternatives alongside most sought after products online.

Beagle uses “a mixture of artificial intelligence and language recognition algorithms” to match users with a close product alternative.

To use it, install Beagle, press its extension button while browsing a retail site. The information may include an alternative product or compare the retailer’s green credentials.

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