Oura’s ring finally looks like a normal ring


There are plenty of wellness wearables out there: the Apple Watch (and Apple Watch Ultra), the Fitbit, Samsung’s Galaxy Watch and, of course, the Oura Ring. Each is as much an accessory – like a piece of jewelry – as a tiny device embedded in technology capable of providing you with status updates about your body’s internal engine.

However, few are as small as Oura’s Ring. (The new Apple Watch Ultra is huge.) The wedding ring-sized device monitors a number of metrics – heart rate, body temperature, oxygen levels and wider movement – to calculate three daily scores: sleep, activity and readiness. In tandem, they provide an assessment of how you sleep, how well you perform and how you react to stress, but also whether you’re exercising or getting enough rest, whether your period is coming or what you’re eating (cups of coffee included ) has an impact on your natural body cycle. It’s your own $349 complete health consultant.

The problem, however, at least for people who want it to blend into their daily lives, is that the ring has never been very subtle. The original design, the Oura Heritage, had a flat edge that always had to face up in order to correctly read your body outputs. As such, it still looked like an Oura ring, which wasn’t a bad thing for people who didn’t care about its looks but put off fashionable people who cared about its shape (and wanted to replace a more traditional group with the technology-infused accessory).

Now, however, Oura’s ring finally looks like a regular ring. The new Horizon design is completely round, forgoing the flat edge in favor of technology that can read your body regardless of the device’s position. Of course, being against the flat edge is a minor gripe, especially since it was a simple matter of aesthetics. But now the Oura Ring looks a lot more like the analog product it set out to emulate, but with just as much technology as before.

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